Discover meaningful and relevant insights on KOL monitoring by MSLs in our infographic. Know more about their preferred social channels, how much time they spend on social media and what they consider as KOL influence on social channels below.
Read our blog to know the Top 3 Trends for MSLs to Increase KOL Engagement during the Covid-19 Pandemic or watch our 15-minute YouTube video extract of the webinar.
The global pandemic caused by COVID-19 has cast a profound impact on nearly every aspect of our lives. Its effects on health, economics, education, and social structures are apparent, but there are less visible but equally significant impacts too.
Key Opinion Leaders (KOLs) play a crucial role in shaping the success of a drug in the pharmaceutical industry.They are influential figures with expertise, credibility, and a wide network within their respective therapeutic areas. Finding the right KOLs for your drug can significantly impact its development, marketing, and adoption.
If there's one arena where innovation and discovery never cease, it's the pharmaceutical industry. To thrive and stay ahead in this highly competitive field, being in the know of the latest trends and developments is vital.